
Ensuring Farm Business Resilience in a VUCA World
Download our report ‘Ensuring Farm Business Resilience in a VUCA World’ from the Oxford Farming Conference to learn how to adopt a resilient mindset and thrive in the current challenging agricultural climate by pushing your adaptive capacity.
To farm a new future, we cannot do what we have always done.
Trinity AgTech launches a new report at the Oxford Farming Conference 2023 to support farmers in building an adaptive mindset, embracing change and creating farm business resilience to confidently navigate an uncertain future.
The world has entered a new era of climatic, political, economic and ecological development. This new narrative of complex challenges and opportunities requires a certain mindset and ‘adaptive capacity’ to overcome and turn adversity into opportunity.
We are living in an uncertain ‘VUCA’ era - volatile, uncertain, complex and ambiguous - with increased scrutiny on farm management practices and sustainability of the industry. The impact of VUCA on agriculture will mean large variables in the scale and geography of production, generating major gaps in global sourcing, and threatening food security.
A new report for navigating a new world
New problems and opportunities must be addressed with new solutions. A ‘business'-as-usual’ mindset could be downright dangerous.
However, through this report we showcase success can be achieved by thoughtfully embracing change.
We believe farmers have the ambition to adapt and thrive. best science and technology will help you to gain a reliable understanding of your farm’s natural capital. And that cutting edge science and technology is the starting point to honestly, rigorously and systematically change how we do business in a VUCA era. Read more about how to take control of your natural capital and download the report below.
Watch our short film to find out more about VUCA and navigating natural capital.
Download the report
Ensuring Business Resilience in a VUCA World
The unique framework we’ve developed for this bold new report will support farmers to adopt the right mindset to navigate their natural capital and transform how we approach business in a VUCA world.
The report features case studies and commentary from leading farm businesses and independent experts, offering advice across five priority areas of business bravery, smart trust, learning, ability to adapt and networking.
Score your farm across these five key pillars and understand how to examine the options to credibly leverage your farm’s assets and ability to develop a resilient farm business.

“Striving for ‘business as usual’ is a natural characteristic, but success comes from the ability to adapt to change and capitalise on the opportunities.”
— Dr Khajeh-Hosseiny, Founder and Executive Chairman at Trinity Natural Capital Group